FIFA Women’s World Cup

FIFA Agrees Deal To Broadcast Women’s World Cup In 34 European Countries

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Infantino had been critical of broadcasters in the ‘Big Five’ European countries for offering substantially less than the amount paid to show the men’s World Cup.

FIFA on Wednesday blazoned it had struck a deal with the European Broadcasting Union( EBU) to televise the 2023 Women’s World Cup, avoiding a controversial knockout in the’ Big Five’ European nations. The deal follows a standoff between the governing body of world football and broadcasters in France, Germany, Italy, Spain and the United Kingdom over the rights for the competition in Australia and New Zealand in July and August.

“FIFA is pleased to widen the deal with the European Broadcasting Union for the transmission of the forthcoming FIFA Women’s World Cup to include the five major requests within their being networks, videlicet France, Germany, Italy, Spain and the United Kingdom, as well as Ukraine, therefore icing maximum exposure for the event,” said FIFA president Gianni Infantino on the football body’s website.

No fiscal details of the deal were blazoned.

Infantino had been critical of broadcasters in the’ Big Five’ European countries for offering mainly lower than the quantum paid to show the men’s World Cup.

One stumbling block in Europe was the time difference, which means that games will frequently be played in what’s the early morning on the mainland, but Infantino said that was no reason.

Last October, FIFA and EBU struck a deal for 28 countries. Wednesday’s expanded 34- nation list neglected the names of several European nations contending at the World Cup Sweden, Norway, Denmark, the Netherlands and Portugal.

The deal with the EBU involved networks that broadcast free- to- air rather than subscription channels.

FIFA listed ARD and ZDF in Germany, BBC and ITV in the UK, France boxes, RAI in Italy and RTVE in Spain. In France M6, which isn’t part of the EBU, was also blazoned as a broadcaster.

“The FIFA Women’s World Cup is one of sport’s most instigative and fastest growing events and we’re committed to working hand- in- hand with FIFA to insure the women’s game is enjoyed by as numerous people as possible across the mainland,” said EBU director general Noel Curran.

The Women’s World Cup will be offered in Australia and New Zealand from July 20 to August 20 and will be the first to feature 32 brigades.

It’ll also see overall prize plutocrat for sharing brigades increased to$ 150 million, over sprucely from$ 50 million in 2019 and a huge rise on the$ 15 million in 2015.

The figure still pales in comparison to the$ 440 million prize plutocrat at the 32- platoon 2022 men’s World Cup.

“We’ve a good product, the veritably stylish of women’s sport,” FIFA clerk general Fatma Samoura told AFP last month.

“Everyone is talking about equivalency. We’d like these words to be converted into conduct. The simplest action is to value the World Cup at a fair price. That’s all we’re asking for.”

ARD director Axel Balkausky had preliminarily said his network offered a fair shot for the rights and told Germany’s FAZ review broadcasters” would not allow themselves to be blackmailed”.

On Wednesday, German FA master Bernd Neuendorf declared in a statement that he was” pleased” to be” avoiding a knockout” and have a deal that would be” of enormous significance for the farther development of women’s football in Germany”.

German women’s trainer Martina Voss- Tecklenburg thanked” everyone involved for reaching an agreement”.

“Now we can go into the medication phase with indeed further instigation and positive energy.”

In May, Germany captain Alexandra Popp indicted directors of” empty words” in the ongoing disagreement, saying a World Cup knockout would be” so bad for women’s football”. Know More Latest Football News…

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